The hot topic in Merchant Services just now is Cash Discounts. This means that your cash customers pay less than your credit card customers. Surcharge & Cash Discount are not the same thing. “Surcharge” is when you calibrate fees to add to the total and many times this fee is not explained to the cardholder. “Cash Discount” is when the system does the work and identifies this fee to the cardholder. If this is not properly done it is not certified with the credit card providers. Fortunately, Merchant Connecting processing has been certified and you compliantly pass the credit card costs onto your clients. This is printed correctly on the client’s receipt as a line item. Using this methodology can help you not raise prices, instead passing your credit card costs to your clients.
Merchant Connecting offers a complimentary, no obligation review of your merchant services so that you can determine what is best for you.